Kartra
Read our Kartra review to get familiar with the tool’s features, integrations, pricing plans, and other key specifications.
What is Kartra?
Kartra is an out-and-out marketing platform that enables companies to conduct their business online without any barriers. The tool’s features reduce the time spent by companies on performing mundane and routine tasks by providing different automation solutions.
It is a cloud-based business management platform that is designed for companies of all sizes to build, launch and manage marketing campaigns online.
The application lets users manage colors, member access, media uploads, themes, content navigation, and a host of other parameters.
Besides, it provides an array of modules that help users manage business processes with ease. Users can streamline all business operations, right from website development to creating engaging marketing strategies using Kartra.
Vendor Details
- Company: Genesis Digital LLC
- Website: https://home.kartra.com/
- Founded in 2013
- Country of origin: United States of America
Kartra Key Features
If you type “Kartra review 2021” in a search engine, it will display reviews provided by different websites. What’s common among them? They all talk about the key features of the tool.
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Checkout
The checkout feature simplifies the process of selling a product or a service online. It includes tons of product and checkout page options that are optimized for the best user experience.
Users can create single-step or multi-step checkout forms based on their requirements. You can either sell products or services online using the platform’s secure checkout forms for PayPal as well as credit card payments.
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Pages
Users can make the most of the tool’s drag-and-drop page builder by creating appealing and engaging pages in just a few clicks. Besides, you can also choose from a library of 500 page and section templates that are designed by professionals.
Every on-page element can be easily customized as per your requirements and liking.
There’s more! You can also preview the page you have created for tablets, mobile phones, and desktops. Create exciting lead capture forms or checkout forms to set the ball rolling for your online business.
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Leads
You can create an all-inclusive database that has details of all your leads, customers, and prospects. In addition, you can also create theme groups using custom tags and lists.
With Kartra’s lead management tools, users have full knowledge of relevant details of all their leads and current customers.
You have full visibility of their product purchases, newsletter subscriptions, email engagement, and lifetime dollar value.
Lead tagging and lead scoring allow you to deliver the right message to the right lead at the right time.
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Funnels & campaigns
Kartra allows you to create and launch fully automated and sales-centric funnels in a matter of minutes. Create an automated sequence and define the flow of each sequence using Kartra’s advanced tools.
You can also import different marketing campaigns and sales funnels that are designed by seasoned marketers and the Kartra community.
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Email
Users can either create an automated or a live marketing campaign to increase engagement and improve communication with their customers.
Behavior-based automation plays an important role in delivering the right content to different audience groups. You can also use the split testing feature to evaluate the impact of different subject lines and track conversions.
You can automate your communication activities using the tool’s advanced automation features.
Kartra Features Overview
- A/B testing
- Affiliate tracking
- Analytics
- CAN-SPAM compliance
- CRM
- Email marketing
- Form builder
- Lead management
- Lead segmentation
- Sales analytics
- Reporting
- List management
- Drip campaigns
- Template management
- SEO management
- Tax management
- Lead nurturing
Kartra Pricing Plans
Kartra offers four major pricing plans. The monthly cost and important details of each plan is listed below.
Starter
Price: $99 per month
Includes:
- 2,500 leads
- 1 custom domain
- 15,000 emails/month
- 50 GB bandwidth
Silver
Price: $199 per month
Includes:
- 12,500 leads
- 3 custom domains
- Unlimited emails
- Unlimited bandwidth
Gold
Price: $299 per month
Includes:
- 25,000 leads
- 5 custom domains
- Unlimited emails
- Unlimited bandwidth
Platinum
Price: $499 per month
Includes:
- 50,000 leads
- 10 custom domains
- Unlimited emails
- Unlimited bandwidth
Kartra Pros and Cons
- Very easy to navigate between different tabs and features
- Template sequences
- Sales funnel builder
- Training videos
- Email marketing solutions is easy-to-use
- Page builder
- Lead tagging and lead scoring
- ‘Done for You’ campaigns
- Clean user interface
- Prices are on the higher side
- Users cannot add custom fields in Checkout forms
- Some users have faced issues while exporting reports
- Calendar system
- Billing and recurring payments system can be improved
- Kartra branding on emails
- Deleting a customer from the database is cumbersome
Kartra Integrations
- PayPal
- Stripe
- Zapier
- Google Calendar
- SendGrid
- Twilio
- Pixifi
- Crowdcast
- Website Toolbox
- Mailgun
- Plivo
- Kajabi
- Braintree
- EverWebinar
Kartra Specifications
Free Trial – No
Free Version – No
Deployment
- Cloud, SaaS, Web-based
Devices supported
- Windows
- Mac
- Android
- iPhone/iPad
- Web-based
Training
- Live online
- Webinars
- Documentation
- Videos
Typical customers
- Small businesses
- Medium-sized businesses
- Large businesses
Kartra Pricing
- Starter: $ 99 per month
- Silver: $ 199 per month
- Gold: $ 299 per month
- Platinum: $499 per month
Languages supported
- English
Kartra support
- FAQs
- Knowledge base
- Phone support
- 24/7 (live rep)
- Chat
Kartra Alternatives
- Freshworks CRM
- Constant Contact
- GreenRope
- EngageBay
- SmartEngage
- SendLane
- ROUTEE
- Pardot
- emfluence Marketing Platform
- ActiveDEMAND
- SlickText
- PushAd
- Maropost
- Sendinblue
- Bitrix 24
- Salesflare
- SendX
- GetResponse
- Agile CRM
- Zoho CRM
- Unbound Commerce
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