Karandeep V
ShortStack Review: Check out the key features, pricing plans, and integrations that make ShortStack one of the most used tools for marketing automation.
What is ShortStack?
ShortStack is an engaging and effective email marketing and marketing automation tool that allows users to gather leads through contests. You can create different types of giveaways and online contests to take your lead generation campaign to the next level.
Since the platform is GDPR compliant, the privacy of all the participants is taken care of. These contests and giveaways are a great way to collect information from entrants and deliver marketing emails to boost engagement.
Besides, the platform ensures that you have a reliable list of leads by preventing double entries. In addition, the platform is designed to help marketers attain their goals without having to depend on IT specialists to use the application.
Users can create campaigns from templates and also customize the same according to their brand’s theme.
Vendor Information
- Company: Pancake Laboratories, Inc.
- Website: https://www.shortstack.com/
- Founded in 2010
- Country of origin: United States of America
ShortStack Key Features
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Analytics
Keep tabs on your campaign performance in real-time. Track all the key metrics, observe spikes in traffic, evaluate which campaigns are attracting the most views, shares, and entries.
Get in-depth insights into your traffic source and modify your campaigns accordingly.
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Email analytics
Email analytics allows you to analyze, tweak, and increase your chances of reaching your goals. You can schedule emails and use autoresponders to reach out to people who participate in your contests.
Get a better understanding of all the parameters such as open rates, click-through rates, and bounce rates.
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Teams
This feature allows you to collaborate with team members and clients. You can work on different campaigns, create lists, tailored templates, themes, and also monitor the analytics of each campaign.
When you add other users to your account, you will remain the account owner and have complete control over all your assets. Provide different levels of access to the content you create and transfer ownership when needed.
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Style panel
The style panel allows you to craft the most visually appealing forms, landing pages, and contests. You can customize how your landing pages, contests, and forms will look using ShortStack’s Style panel.
The tool offers a range of customizable themes and templates that are perfectly designed to help you achieve your goals.
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Marketing automation
Users can set up campaigns and use the platform’s Visibility Settings to display content when and where needed. Users can run different campaigns without having to manually adjust the settings of each campaign.
The Action Widget can be used to set up triggers that make events or actions take place.
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Email marketing
The email marketing feature allows users to build and deliver automated emails to their customers. Schedule emails for different events and never miss an opportunity to connect with customers.
ShortStack Features Overview
- Awards management
- Analytics
- Blind judging
- Customizable templates
- Customizable CTAs
- Entrant management
- Dynamic content
- Drip campaigns
- Drag & drop
- Dashboard
- Entry management
- Form builder
- Fraud detection
- Judging management
- Lead notifications
- Lead nurturing
- Real-time editing
- Scoring
- Reporting
- Social marketing
- Social promotion
- Voting management
ShortStack Pricing
There are four main ShortStack pricing plans available. You can opt for a free trial before paying for each pricing plan.
Business
Price:
- Monthly plan: $99 per month
- Annual plan: $79 per month
Includes:
- 10,000 entries
- 50,000 views
Agency
Price:
- Monthly plan: $249 per month
- Annual plan: $199 per month
Includes:
- 50,000 entries
- 250,000 views
Brand
Price:
- Monthly plan: $499 per month
- Annual plan: $399 per month
Includes:
- 500,000 entries
- 2,500,000 views
Enterprise
Price: custom pricing
ShortStack Pros and Cons
- The platform makes it easy to create landing pages, forms, and contests for individuals without any coding or design experience
- Measuring the different metrics of a contest or a giveaway is very straightforward
- The written instructions and video tutorials do an excellent job of educating new users about the different features
- Ease of use
- It is an excellent tool to create landing pages and add life to your lead generation strategies
- The prices are at the higher side of the spectrum
- Some users have suggested that using the design options can get a bit confusing
- The templated framework has some limitations
- A few users have found it a bit difficult to track social media entries
- The user interface can be improved
ShortStack Integrations
- Gmail
- Google Analytics
- Constant Contact
- Google Maps
- Zapier
- Mailchimp
- Vimeo
- AWeber
- Highrise
ShortStack Specifications
Free Trial – Yes
Free Version – No
Deployment
- Cloud, SaaS, Web
Devices supported
- Windows
- Mac
- Web-based
Training
- Live online
- Videos
- Documentation
Typical customers
- Small businesses
- Medium-sized businesses
- Large businesses
ShortStack pricing plans
Business
Price:
- Monthly plan: $99 per month
- Annual plan: $79 per month
Agency
Price:
- Monthly plan: $249 per month
- Annual plan: $199 per month
Brand
Price:
- Monthly plan: $499 per month
- Annual plan: $399 per month
Enterprise
Price: custom pricing
Languages supported
- English
ShortStack support
- 24/7 (live rep)
- Chat
ShortStack Alternatives
- Wix
- MyWebsite
- Bitrix 24
- Localist
- Leadpages
- Hubspot Marketing Hub
- AWeber
- Kartra
- GetResponse
- ion Platform
- EngageBay
- Keap
- Mobiz
- VWO Testing
- Evidence
- Pardot
- SE Ranking
- LOOK
- Mayple
Have you used ShortStack? What was your experience?
Leave your comments below and tell us if we missed anything in this ShortStack review.
