Copper CRM

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Our Copper CRM review will help readers understand why it is regarded as one of the best business tools. This tool review covers key features, pricing plans, integrations, specifications, etc. Continue reading to learn more!

What is Copper?

Copper is an easy-to-use CRM tool designed for small companies who are looking to scale their business. The tool enables users to build and maintain genuine business relationships. 

Copper is a cloud-based CRM solution that streamlines sales operations and reinforces marketing activities. The platform is widely used by reputed market players from around the world due to its robust features and ease of use. 

With Copper, businesses can enhance customer engagement and the overall impact of their marketing efforts. The platform is a perfect blend of collaboration, productivity, and analytics tools.  Users can improve productivity by automating redundant, time-consuming, and mundane tasks. 

At present, over 25,000 companies use and trust Copper as it can be implemented with minimum knowledge transfer. 

Vendor Details

  • Company: Copper CRM, Inc.
  • Website:
  • Founded in 2013
  • Country of origin: United States of America

Copper Important Features

Sales Management

  • Lead management

The platform simplifies the entire process of capturing leads and managing them. Its powerful lead generation and lead management tools allow users to capture, nurture, and forge relationships with new leads and convert them into customers. 

  • Lead generation

Copper’s powerful features empower businesses to organize the manner in which they capture new leads. The improved lead engagement process ensures that users can push new leads down the sales pipeline at a faster pace. 

The tool’s excellent integrations allow users to capture leads that are generated via social media and create leads from forms.

  • Lead tracking

The lead tracking features make sure that users do not invest a lot of time tracking and managing prospects and primarily focus on converting them into customers. 

Copper acts like a personal assistant while tracking and managing leads. The real-time alerts make sure users religiously follow up with hot leads. 

  • Sales management

Sales management features empower users to improve productivity, minimize repetitive tasks, and optimize their workflows. The visual sales pipeline enables sales representatives to manage and track new opportunities with ease. 

  • Sales analytics

Copper offers a bunch of robust sales analytics tools due to which the sales team does not have to spend long hours while calculating the revenue generated over a certain time period.  

The tool generated visually appealing reports and dashboards that provide a comprehensive view of the performance of every sales activity. 

Sales management features overview:

  • Opportunity management
  • Sales process management
  • Sales funnel management
  • Sales workflow
  • Inside sales
  • Sales tracking

  • Sales forecasting
  • Sales analytics
  • Pipeline management
  • Pipeline reporting
  • Pipeline analysis
  • Goal tracking

Account & contact management

  • Contact type

This feature can be used to improve management and engagement with existing contacts by segmenting them based on different parameters. 

  • Contact management

As Copper is integrated into G Suite, leads and customers can be synced between all tools used. With this, users can do away with manual data entry, save time, and focus on other critical tasks. 

Account & contact management features overview:

  • Account management
  • Auto-enrich profiles
  • Favorite feature
  • Tag feature

Email, task & calendar management

  • Email open tracking

Since Copper can be integrated with Gmail, it keeps track of email activity. The smart email-tracking tool notifies users when potential leads open and engage with their emails. This makes it easier to identify the perfect time and subject they can use to follow up. 

  • Email templates

Instead of wasting time writing repetitive emails, users can turn to Copper’s pre-built email templates to save time. 

  • Task management

The task management feature ensures that users can keep track of pending, ongoing, and completed tasks. The tool allows users to create one-off reminders after the first meeting or set recurring reminders for tasks wherever applicable. 

Email, task & calendar management features overview:

  • Automatic email capture
  • Bulk email
  • Calendar management

Collaboration & automation

  • Workflow automation

Selling is not a straightforward job and involves a range of tasks and activities that are necessary to close a deal. The workflow automation tools streamline and standardize these tasks to drive productivity and save time. 

  • Project management

Copper takes project management to a new level by enabling spotless handoffs and team collaboration. Besides, it offers a range of flexible, Kanban-style project boards that can be personalized and integrated with G Suite. 

Collaboration & automation features overview:

  • Activity feed
  • Automatic data capture
  • Mobile apps
  • @mention

Copper CRM Price

Copper offers three main pricing plans, Basic, Professional, and Business. Users can get a 14-day free trial without entering credit card details. 


  • Price: $25 per user/month (billed annually)

Professional (most popular plan)

  • Price: $59 per user/month (billed annually)


  • Price: $119 per user/month (billed annually)

Copper Pros and Cons

  • G Suite integration
  • Sales automation
  • Mobile CRM
  • Powerful set of features
  • Task notifications
  • Uploading new contacts is very easy
  • Response time from support executives
  • Ease of use
  • Pipeline management

  • No webhook receiver URLs
  • Very limited custom field options and email tracking features in the Basic plan
  • The Google Chrome plugin is not up to the mark
  • Analytics and reporting can require more work
  • The cancellation policy is not clear
  • Native integrations
  • Users have to submit tickets for help
  • Does not offer video training

Copper CRM Integrations

  • Reply
  • Zapier
  • Trello
  • Dropbox
  • Google Apps
  • PandaDoc
  • Data Studio
  • Hangouts
  • Asana

Copper Specifications

Free Trial – Yes

Free Version – No


  • Cloud-hosted
  • Open API

Devices supported

  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based


  • In-person
  • Live online
  • Webinars
  • Documentation

Typical customers

  • Small-sized businesses
  • Medium-sized businesses

Copper CRM price

  • Basic: $25 per user/month
  • Professional: $59 per user/month
  • Business: $199 per user/month

Languages supported

  • English

Copper support

  • Email
  • FAQs
  • Knowledge base
  • Phone support
  • 24/7 (live rep)
  • Chat

Copper Alternatives

Free Trial
Supported Devices
Cloud Hosted
Cloud, SaaS, Web
Mobile – Android Native
Mobile – iOS Native
On Premise
Open API
Language Support
Pricing Model
Monthly payment
Annual Subscription
In Person
Live Online
Customer Types
Small Business
Large Corporations
Medium Business
24/7 (Live Rep)
Knowledge Base
Phone support
Chat support
Email Marketing
Landing Pages
Marketing Automation
Workflow builder
8.8 Total Score

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Karandeep V

Karandeep V

Karandeep was born in Pune, Maharashtra, an upcoming metropolitan city in the Western region of India. While most members of his family are engineers, he had different ideas. He was more inclined toward exploring the non-technical aspects of a business, which is why he studied Bachelors of Business Administration at Symbiosis International University, Pune.  Having said that, his love for new and upcoming technologies remained intact, which is why he has written extensively about technology throughout his career. After a brief stint with a gaming company at the beginning of his career, he discovered that his love for writing was not temporary.  Being a tech geek, he always liked installing and playing around with new applications on his mobile devices and the home desktop. He was fascinated by how technology can simplify even the most mundane and complex tasks with just a few commands. He keeps a close eye on how businesses use different tools to streamline their operations to boost productivity and efficiency. At ToolsMetric, he writes product reviews that cover the main features and specifications of different enterprise applications. The sheer amount of innovation and hard work that goes into building these tech solutions is one of the reasons why Karandeep loves reviewing these tools. Besides product reviews, he also writes interesting news articles and blogs that track the latest developments in the tech industry.  When he is not writing, you can find him rooted to his seat playing video games, watching movies, or supporting his favorite football team. Since his childhood, he has always loved to travel and explore new places. Traveling is a major part of his life due to a myriad of reasons such as experiencing new cultures, food, and traditions. His other hobbies include playing football, cooking, and running.  You can find him on LinkedIn here.

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