Leadfeeder Review: Read this in-depth Leadfeeder tool review to learn more about its features, integrations, pricing plans, and more.
What is Leadfeeder?
Leadfeeder is a cutting-edge website visitor tracking tool that enables businesses to generate leads through web analytics.
The tool is extensively used by agencies, marketers, and sales representatives from around the world. Apart from visitor tracking, the tool provides a robust set of features for automation, lead generation, lead filters, and lead scoring.
Leadfeeder can determine and track quality leads by using the network location and domain from Google Analytics. Users will get instant notifications via email so that they can follow up with their leads and never miss out on opportunities.
While Leadfeeder offers a range of native integrations, it can also be integrated with a plethora of other third-party integrations.
- Company: Leadfeeder
- Website: https://www.leadfeeder.com/
- Founded in 2013
- Country of origin: Finland
Leadfeeder Key Features
The lead generation module, as the term suggests, allows you to generate more leads by identifying your website traffic.
- Lead generation from traffic
Convert anonymous website traffic into real customers. Get information from all your contacts and also identify what every visitor on your website is browsing.
- Lead qualifications
You can craft feeds that are based on employee number, web activity, industry, and other custom parameters. Users can score leads depending on their web activity.
This allows you to automate your lead generation funnel. Besides, you can also transfer your qualified leads to your current CRM or marketing automation solution.
- Lead lists
Create lists of all the qualified leads and get rid of weak leads. Users can bifurcate their leads based on web activity, geography, and more. You will also get notifications when new leads are added to your lead list.
The account-based marketing module allows you to track your target accounts, measure ROI, and also determine new leads.
It is very straightforward to stay on top of your existing targets. Fill your pipeline with target accounts.
- Accounts from current traffic
Transform anonymous website traffic into real customers. Get a complete understanding of how your visitors browse through your website.
- Track target accounts
You can import the list of target accounts you would like to monitor. Get instant alerts via Slack or an email when they visit your site.
Website visitor analytics
The web visitor analytics allows you to get tangible insights on the key decision-makers and companies that are interacting with your website. Identify what type of content your visitors are looking at, their buyer journey, and more.
The sales prospecting feature enables you to close deals swiftly. You can identify your prospects and also evaluate their interests. This offers you clarity on how you can convert them into paying customers.
Leadfeeder Features Overview
- B2B lead generation
- Channel attribution
- Conversion tracking
- Campaign management
- Intent data
- Engagement tracking
- Customer segmentation
- Lead capture
- Lead nurturing
- Lead qualification
- Lead segmentation
- Pipeline management
- Pageview tracking
- Source tracking
- User interaction tracking
- Referral tracking
- Multiple site management
- Prospecting tools
- Goal setting
The vendor offers two main pricing plans.
- Price: $0 per month
- Basic version with very limited features
- Price: $63 per month
- The premium version comes with all the features
Leadfeeder Pros and Cons
- The platform provides accurate information about all your website visitors
- Ease of use
- Email notifications that prompt you when qualified leads visit your website
- Users can keep track of company and user behavior as they navigate through their website
- World-class customer service
- Limited sales-making features
- The user interface (UI) needs to be improved
- Filtering ISPs is not up to the mark
- At times, the tool does not track every site visitor
- Zoho CRM
- Hubspot CRM
- Google Data Studio
- Microsoft Dynamics
- LinkedIn Sales Navigator
Free Trial – Yes
Free Version – Yes
- SaaS, Cloud, Web
- Live online
- Small businesses
- Medium businesses
- Large businesses
Leadfeeder pricing plans
- Lite: $0 per month
- Premium: $63 per month
- Knowledge base
- 24/7 (live rep)
- Buyer Discovery
- Hubspot Sales
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