Pravin Patne
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Businesses looking for a great marketing automation software with useful digital marketing tools can opt for DailyStory. It offers turn-key solutions for small businesses in order to increase their customer engagement. The easy-to-use platform simple features such as email marketing, contact management, search engine marketing, etc. Now organizations can get better insights into their customer’s journey and run better, targeted marketing campaigns with DailyStory. It also shares useful insights to help create digital marketing strategies. The marketing automation tool’s engagement capabilities can help companies drive visitor engagement by striking an emotion with them.
DailyStory is a customer engagement solution that can boost the capabilities of small and midsize businesses to identify and engage customers easily and effectively. The software provides users with the tools they need to get a clear, detailed picture of their visitors. This includes everything from when, where, and how to interact with the visitors to forging and maintaining fruitful relationships with them.
With DailyStory, small companies have an efficient and effective solution to convert, track and manage visitors through their journey as they become loyal customers of the brand. The software’s unique customer engagement capabilities help businesses strike at the emotions of website visitors to empower them to take the desired actions through interaction, reaction, effect, as well as overall experience.
Vendor Details:
- DailyStory
- Marketing Automation Software
- www.dailystory.com
- Founded 2017
- United States
Key Metrics of DailyStory
DailyStory helps business teams build and nurture productive customer relationships by driving meaningful engagements and the delivery of a positive and unique experience. The marketing automation software enables businesses to drive the growth of customer relationships. This happens by understanding what they like, what they are looking for, and when is the best time to contact them with what kind of material.
By sucessfully engaging with your customers, you can increase the lifetime value of your customer and their average spend with your brand. Moreover, you gain customer loyalty, which is extremely profitable for your business in terms of referrals and customer acquisition costs and customer retention.
While other marketing automation systems offer analytics, visitor tracking, and insights, DailyStory is a tad better. The software goes beyond the numbers and figures. It helps to understand customers and visitors, where they come from, what they seek, and why they turn up on websites. Thanks to DailyStory, the business reach is extended with powerful features such as link retargeting and smart search engine marketing. This gives businesses the capability to display their ads to people who have clicked on links posted in the emails they have recieved and on social networking sites, regardless if they have visited your website or not.
DailyStory takes a look at the website visitors’ behaviour and generates forecasts and predictions about future actions, indicating their conversion probability. Simply put, the software
With DailyStory, your reach is extended with powerful features and makes customer engagement productive and easy for businesses.
Here are some of the key metrics of DailyStory:
- Helps attribute customers to the correct campaign
- Helps businesses understand the customer journey
- Offers simple marketing and sales automation for small businesses
- Easily run marketing campaigns
- Segments audience
- Features to help conversions
- Works with existing forms
- Mapping the customer journey
- Personalized content
Uses/ Applications
- Analytics/ROI Tracking
- Dynamic Content
- Drip Campaigns
- Lead Scoring
- Website Visitor Tracking
- Search Marketing
- Segmentation
- Conversion Tracking
- Cross-Channel Attribution
- Customer Journey Mapping
Features
- Create Lead Visit Alerts
- Receive Email Notifications
- Smarter Search Engine Marketing
- Link Retargeting
- Real-time Conversations
- Content syndication
- Live Chat
- Churn management
- Reports & analytics
- Customer attribution
- Customer engagement and tracking
- Digital campaign optimization
- Customer journey insight
- Visitor tagging
- Forecast Visitor Behaviour
- Customer Activity
- Email Auto-Responder
- Powerful Workflows
- Score and Rank Prospective Customers
- Follow Customers Across Devices
- Promote Welcome Offers
- Promote Exit Offers
- Import Customer Contacts
- Build Lead Capture Forms
- Customer Engagement Campaigns
Click here to know more about DailyStory’s key features.
Pricing:
Free Trial: 21 Days
Start-Up – Free
- 5,000 Unique Visitors per month
- 50 emails per month
- 1 Active Campaign
- 1 User
- 100 contacts
- Online Support
Basic – $99/month or $1,000/ year
- 10,000 Unique Visitors per month
- 3 Active Campaigns
- 1,000 emails per month
- 2,500 contacts
- 1 User
- Online and Email Support
Professional – $299/ month or $2,870/ year
- 25,000 Unique Visitors per month
- 10 Active Campaigns
- 10,000 emails per month
- 5 Users
- Branded URLs
- Multiple Accounts
- API Access
- Online and Email Support
Premium – $799/month or $7670/year
- 100,000 Unique Visitors per month
- 30,000 emails per month
- 25,000 contacts
- 20 Active Campaigns
- 10 Users
- Multiple Accounts
- Branded URLs
- API Access
- Online, Email, and Phone Support
All the DailyStory pricing plans include the following:
- Reports and analytics
- Email notifications
- Free Upgrades
- Unlimited Leads
- Unlimited landing pages and forms
- Access to all templates
- Third party integrations
Pros and cons
DailyStory is a widely-used enterprise resource planning software. The dynamic marketing automation tool boasts some unique features and is popular for its integration abilities. While the DailyStory pros outweigh its cons, there is still some room for improvement.
- Easy initial setup
- Personal attention from DailyStory team
- Free Trial
- Value for money
- Easily track and measure every visitor’s experience
- Flexible pricing plans
- Integrates with ad platforms
- Link tracking and retargeting
- Start real-time conversations
- Forecast visitor behaviour
- Make customer driven decisions
- Create customer engagement campaigns
- Helps see customer activity
- Identify anonymous visitors
- Easily capture and convert customers
- Promote welcome offers
- Promote exit offers
- Import customer contacts
- Build lead capture forms
- Create lead visit alerts
- Automate and nurture customers
- Receive email notifications
- Documentation incomplete on some topics
- Needs more third-party integrations
Integration
The DailyStory Account Based Marketing platform was built to connect many of the great tools being used by digital marketers. DailyStory’s WordPress integration is available as a plugin that can be installed directly from the WordPress admin panel. Users can easily connect to thousands of other applications using Zapier, or build their own integrations with DailyStory’s REST APIs and WebHooks. For more information about DailyStory’s integration with other tools, visit the website.
Here is a list of a few apps DailyStory can integrate with:
- Slack
- MailChimp
- Salesforce Sales Cloud
- HubSpot Marketing
- GitHub
- Google Analytics
- Marketo
- Oracle Eloqua
- Mailgun
- Google AdWords
- Twilio Communications Cloud
- Zapier
- Telligent
- MINDBODY
- WordPress
- Eloqua
- Bing Ads
- Google Tag Manager
- Google reCaptcha
- Facebook Pixel
Specification
Supported Devices:
- Mac
- Windows
- Web-Based
Language Support
- English
Pricing Model
- Free
- Monthly payment
- Annual Subscription
Customer Types
- Large corporations
- Small Enterprises
Deployment
- Cloud Hosted
Support
- Email: hello@dailystory.com
- Live Support
- Training resources
- Request a demo here
- Contact support: Click here
- Frequently Asked Questions (FAQs): Click here to know more
- Newsletter
- On-demand webinars: Click here
- Product Videos
- Documentation: Find out more here
Awards/ Accolades/ Certifications
- 2017 Rising Star Award: Finances Online
- 2017 Great User Experience Award: Finances Online
Competitors
- MailChimp
- WebEngage
- ContactPigeon
- ZeroBounce
- LeadSquared
- Eloqua
- ContactPigeon
- Exact Target
- Intercom
- Marketo
- HubSpot Marketing
- WooRank
- Pardot
- Rebrandly
Top DailyStory Alternatives
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ZeroBounce
ZeroBounce is a marketing automation software that is used for the purpose of email verification and spam detection. Through the use of effective email validation tools, it is able to filter toxic and catch-all domains, as well as fake, temporary email addresses. By verifying the sender’s name, age and location, ZeroBounce helps companies maintain credibility for email marketing campaigns and easily manage their subscriber database. Read the entire review here!
-
HubSpot Marketing
HubSpot Marketing is one of the most preferred marketing automation software in the market today. It helps businesses convert visitors into customers and grow website traffic. With HubSpot Marketing, users can easily design and modify websites, attract the target audience using content, track customers, and analyse the impact of marketing efforts. HubSpot marketing tool is cloud-based and is truly an all-in-one platform. Read the entire review here!
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Paradot
Part of Salesforce’s extensive list of tools, Paradot is a business-to-business marketing automation and lead management tool. By using Paradot, your sales team will be able to set-up, deploy and handle marketing campaigns online, thereby boosting your company’s revenue and improving efficiency. Read the entire review here!
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WebEngage
WebEngage is a cloud-based marketing automation tool, which allows B2C companies to maintain high customer retention rates. With this marketing automation software, you can create customer segmentation models that are based on your target consumers’ information, including purchase history, previous interactions, etc. Read the entire review here!
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Marketo
Marketo is a leading marketing automation platform founded in 2006. This tools is known as one of the leading marketing automation platforms with more than 2,300 customers and over 100,000 users from all over the world. This marketing automation platform is posses with a range of capabilities for small and medium businesses and large enterprises, across various industries. Read the entire review here!
Conclusion
DailyStory is marketing automation made simple. It offers just the right amount of features and capabilities to get the most out of digital marketing investments. It includes great features such as email marketing, text messaging, multi-channel campaigns, landing pages, contact management and much more.
This platform harnesses the power of emotion through the means of positive customer interaction and engagement. This results in customers becoming interested in what businesses offer and eventually taking the desired actions, whether it is purchasing products or subscribing to services. With DailyStory, brands are able to create loyal customers out of mere visitors and grow business exponentially.
