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Mailigen Review: Read this detailed review to learn more about Mailigen pricing, features, integrations, and other specifications.

What is Mailigen?

Mailigen is one of the most cost-effective and easy-to-use email marketing platforms in the market. 
It is a platform that was created with the idea of improving digital connectivity between companies and their customers. The dynamic range of features along with top-notch customer service ensures that your email marketing strategy never hits a roadblock. 
Besides, you can also consolidate your marketing campaigns to get a better view of the progress of each campaign. 
Use A/B split tests to determine the success of various marketing campaigns. You can also connect all your campaigns to social media platforms to widen your marketing reach. 

Vendor Information

Mailigen Features

Email automation

  • Behavior-based automation

Users can leverage survey, segmentation, and triggered response tools and deliver exactly what their customers want. Create amazing automation flows and abandoned cart emails to ensure your customers keep coming back to your online business. 

  • Dynamic email content

Craft personalized emails that stand out from other promotional and marketing emails. Mailgien offers a wide range of personalized email features that allow you to create and deliver content to tailored subscriber segments. 

  • Behavior-based segmentation

Communicate with different audiences differently. You can curate different messages for regular customers and those who are gradually swaying away using Mailigen’s segmentation functionality. 

Email marketing

  • Email builder

The platform’s smart email builder allows you to create aesthetically pleasing and engaging marketing emails that have a lasting impact on your audience. 

  • Email analytics

Track the performance of each email campaign by using the email analytics tool. The tool provides handy insights that allow you to improve your campaigns in the future. 

  • A/B testing

Mailigen enables you to create email campaigns with different subject lines, email content and calls to action. This offers you a better understanding of which campaigns are doing well. 

  • Subscriber list management

Bifurcate your audience into different subscriber lists and boost your conversions. Mailigen’s smart tools provide greater insights into your customer’s preferences so that you can deliver personalized messages. 

Mailigen Features Overview

  • A/B testing
  • Analytics
  • Campaign analytics
  • Channel management
  • Contact management
  • Content management
  • Customer segmentation
  • Drip campaigns
  • Dynamic content
  • Conversion tracking
  • Email marketing
  • Image library
  • Lead management
  • List management
  • Sales analytics
  • Segmentation
  • Search marketing
  • Template management
  • Social media integration
  • Drag and drop builder

Mailigen Pricing

The pricing depends on the number of subscribers. This ensures that you are not overpaying for and get complete value. 

  • 500 subscribers: $10 per month
  • 2,500 subscribers: $25 per month
  • 7,500 subscribers: $50 per month

The vendor offers a 30-day free trial. 

Mailigen Pros and Cons

  • The customer service team is very responsive
  • The tool is extremely easy to use and very user friendly
  • The ease of implementing SMS marketing
  • The platform provides an excellent range of tracking features to determine the performance of email campaigns
  • The visual editor and the reporting functionalities are very easy to use
  • Mailigen can be connected to your CRM

  • It does not have an option that prevents users from delivering emails when they spot an error
  • Some minor glitches in the responsive web design
  • A few features in template designing are not very intuitive
  • Setting up response pages is not very straightforward
  • Users have faced difficulties during font formatting

Mailigen Integrations

  • Esponce
  • Pipedrive
  • Shopify
  • ZOHO
  • Highrise
  • Privy
  • Twitter
  • Xero
  • Facebook
  • Digioh
  • Stripe
  • FreeAgent
  • Edocr
  • ProjectManager
  • Magento
  • PadiAct
  • WooCommerce
  • Bigcommerce
  • Dropbox
  • WordPress
  • Bitrix 24

Mailigen Specifications

Free Trial – Yes

Free Version – No


  • Cloud, SaaS, Web
  • Open API

Devices supported

  • Windows
  • Mac
  • Android
  • iPhone/iPad
  • Web-based

Mailigen training

  • In-person
  • Live online
  • Webinars
  • Documentation
  • Videos

Typical customers

  • Small businesses
  • Medium businesses
  • Large businesses
  • Freelancers

Mailigen pricing plans

  • 500 subscribers: $10 per month
  • 2,500 subscribers: $25 per month
  • 7,500 subscribers: $50 per month

Languages supported

  • English

Mailigen support

  • Email
  • FAQs
  • Knowledge base
  • Phone support
  • 24/7 (live rep)
  • Chat

Mailigen Alternatives

  • Drip
  • Maropost
  • ReviewTrackers
  • Bitrix 24
  • OBM Gym Management Software
  • Kimoby
  • vcita
  • SalesNexus
  • Cheapest Texting
  • Textline
  • Birdeye
  • Activity Messenger
  • MessageKite
  • Qwaya
  • Wrike
  • RevenueWize
  • OranGear

Did we cover all the features in this Mailigen review? Leave your comments below and tell us about your experience while using this tool. 

Free Trial
Supported Devices
Cloud Hosted
Cloud, SaaS, Web
Mobile – Android Native
Mobile – iOS Native
On Premise
Open API
Language Support
Pricing Model
Monthly payment
Annual Subscription
In Person
Live Online
Customer Types
Small Business
Large Corporations
Medium Business
24/7 (Live Rep)
Knowledge Base
Phone support
Chat support
Email Marketing
Landing Pages
Marketing Automation
Workflow builder

Karandeep V

Karandeep V

Karandeep was born in Pune, Maharashtra, an upcoming metropolitan city in the Western region of India. While most members of his family are engineers, he had different ideas. He was more inclined toward exploring the non-technical aspects of a business, which is why he studied Bachelors of Business Administration at Symbiosis International University, Pune.  Having said that, his love for new and upcoming technologies remained intact, which is why he has written extensively about technology throughout his career. After a brief stint with a gaming company at the beginning of his career, he discovered that his love for writing was not temporary.  Being a tech geek, he always liked installing and playing around with new applications on his mobile devices and the home desktop. He was fascinated by how technology can simplify even the most mundane and complex tasks with just a few commands. He keeps a close eye on how businesses use different tools to streamline their operations to boost productivity and efficiency. At ToolsMetric, he writes product reviews that cover the main features and specifications of different enterprise applications. The sheer amount of innovation and hard work that goes into building these tech solutions is one of the reasons why Karandeep loves reviewing these tools. Besides product reviews, he also writes interesting news articles and blogs that track the latest developments in the tech industry.  When he is not writing, you can find him rooted to his seat playing video games, watching movies, or supporting his favorite football team. Since his childhood, he has always loved to travel and explore new places. Traveling is a major part of his life due to a myriad of reasons such as experiencing new cultures, food, and traditions. His other hobbies include playing football, cooking, and running.  You can find him on LinkedIn here.

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