Karandeep V
CallRail Review: Read this in-depth CallRail review to learn about the tool’s key features, pricing plans, integrations, and more.
What is CallRail?
CallRail is a call tracking tool that is designed to streamline data-driven marketing operations. It allows users to measure call conversion, keep tabs on their digital marketing campaigns, and more.
The call recording feature allows users to identify qualified leads and enhance customer service. Besides, you can also annotate and review phone calls without any roadblocks.
Vendor Details
- Company: CallRail, Inc.
- Website: https://www.callrail.com/
- Founded in 2011
- Country of origin: United States of America
CallRail Key Features
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Call Tracking
The call tracking feature allows you to attribute incoming phone calls and texts to all your marketing channels. This enables marketers to measure the performance of their advertising campaigns and also tweak the same along the way if needed.
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Attribution
The attribution feature allows you to view every interaction each caller has with your business. You can also get real-time data into your outbound and inbound call activity.
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Reporting
Users can consolidate their text, call, and form data to understand their true return on investment. The effectiveness of individuals and the entire team can also be monitored using the reporting and analytics tools.
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Call Recording
Record calls automatically for training purposes and document important information.
CallRail Features Overview
- Archiving & retention
- Call recording
- Call routing
- Call tagging
- Caller ID
- File transfer
- Keyword tracking
- Lead distribution
- Lead qualification
- Recording
- Source tracking
CallRail Pricing
CallRail pricing plans vary depending on your requirements. Find out the pricing of each module below.
Call tracking
- Price: Starts at $45 per month
Lead Center
- Price: Starts at $30 per month
Conversion Intelligence
- Price: Starts at $50 per month
Form Tracking
- Price: Starts at $50 per month
CallRail Pros and Cons
- The ease-of-use and SEO-friendliness of the tool make it easy to track calls
- The dynamic number insertion feature is impressive
- The tool is extremely robust and ideal for lead attribution for particular channels
- Customer support is excellent
- The reporting functionality ensures all the key parameters across different accounts are tracked effectively
- Limited native integrations with reporting solutions
- Users cannot define the timeframe when two calls from the same number can be deemed as a unique call
- Some features are buggy
- Onboarding is not very straightforward
- Steep learning curve
CallRail Integrations
- WordPress
- KISSmetrics
- Salesforce
- Google Analytics and AdWords
CallRail Specifications
Free Trial – Yes
Free Version – No
Deployment
- Cloud, SaaS, Web-based
Devices supported
- Windows
- Mac
- Linux
- Android
- iPhone/iPad
- Web-based
Training
- Webinars
- Documentation
- Videos
Typical customers
- Small businesses
- Medium businesses
- Large businesses
CallRail pricing plans
Call Tracking
- Price: Starts at $45 per month
Lead Center
- Price: Starts at $30 per month
Conversion Intelligence
- Price: Starts at $50 per month
Form Tracking
- Price: Starts at $50 per month
Languages supported
- English
CallRail support
- FAQS
- Knowledge base
- Phone support
- Chat
CallRail Alternatives
- Invoca
- Convirza
- Marchex
- CallTrackingMetrics
- WhatConverts
- Ricochet360
- CallSource
- Callcap
- 800response
- CloudTalk
- Nimbata
- ClickPoint
- 800.com
- Analytic Call Tracking
- Board
- dotnet
Did you like this CallRail review? Do you use CallRail to track calls? Tell us about your experience with the tool below.
