Brand24

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Brand 24 Review: Read this in-depth Brand 24 review to learn more about its key features, integrations, pricing, and other specifications.


What is Brand 24?

Brand24 is a simple and easy-to-use social media monitoring tool. Thousands of businesses worldwide use the platform to determine and identify what people are saying about their brand, competitors, products, and more. Besides, it provides customer insights, helps brands identify sales opportunities, enhances social customer service, and also connects you with influencers. 

It is one of the most affordable social media monitoring tools in the market, enabling you to manage your online reputation, and track and assess marketing campaigns.


Vendor Information


Brand24 Key Features

  • Mentions Feed

Find out what people are talking about your company and take action in real-time. Engage in online interactions that are relevant to your business with a single click of the mouse. 

  • Discussion volume chart

Discover sudden and unexpected discussion volumes help you safeguard your brand’s image. Identify issues before they can escalate and also maximize the potential of positive publicity. 

  • Sentiment analysis

Thanks to the mention sentiment, you can understand the pulse of your customer’s attitude and also identify the problem areas that require your attention. 


Brand24 Features Overview

  • Report customizability
  • Attribution
  • Follower analysis
  • Post-performance
  • Dashboard
  • Alerts and notifications
  • Filtering
  • Sentiment scoring
  • Reporting
  • Social measurement
  • Influencer identification
  • Social reporting
  • Sentiment analysis
  • Campaign management
  • Project management

Brand24 Pricing

The vendor offers four main pricing options for different types of users. Check out all the Brand24 pricing options below and choose the best plan for your business.

Individual

Price: $49 per month

Includes:

  • 1 user
  • 2k mentions/month
  • Update every 12 hours

Team

Price: $99 per month

Includes:

  • 5k mentions/month
  • Unlimited users
  • Update every hour
  • 7 keywords

Pro

Price: $149 per month

Includes:

  • 12 keywords
  • 25k mentions/month
  • Real-time update
  • Unlimited users

Enterprise

Price: $249 per month

Includes:

  • 25 keywords
  • 100k mentions per month
  • Unlimited users
  • Realtime update

Brand24 Pros and Cons



PROS:
  • The analytics feature is top-notch and provides you with all the information you need tying to the metrics of your campaign. 
  • The dashboard is intuitive and provides a quick overview of all the social media profiles. 
  • The customer support is fast and very helpful 
  • The UI/UX of the tool is aesthetically pleasing
  • The tool provides an instant view of all the social media platforms that are added to the tool. 

CONS:
  • Some users have suggested that the tool is a bit expensive compared to similar other platforms. 
  • The sentiment analysis and insight generation need a few improvements. 
  • The platform also detects a lot of spam mentions and results that are not at all relevant. 
  • The mobile application needs to be fixed as it has a lot of bugs and glitches.
  • Users cannot create custom reports. 



Brand24 Integrations

  • Slack

Brand24 Specifications

Free Trial – Yes

Free Version – No

Deployment

  • Cloud, SaaS, Web-based

Devices supported

  • Windows
  • Mac
  • Web-based
  • Android
  • iPhone/iPad

Training

  • Live online
  • Webinars
  • Documentation
  • Videos

Brand24 pricing plans

  • Individual: $49/month
  • Team: $99/month
  • Pro: $149/month
  • Enterprise: $249/month

Typical customers

  • Small businesses
  • Medium-sized businesses
  • Large businesses

Languages supported

  • English

Brand24 support

  • Email
  • FAQs
  • Knowledge base
  • Phone support
  • Chat

Brand24 Alternatives

  • monday marketer
  • Frontify
  • Bynder
  • Imagen
  • Outfit
  • Marvia
  • Rallio
  • Confluence
  • Kontentino
  • Facelift Cloud
  • Hootsuite
  • SproutSocial
  • Talkwalker
  • Agorapulse
  • Mentionlytics

We hope you liked reading this Brand24 review. Leave your comments below and tell us about your experience while using the tool. 


Free Trial
Supported Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Deployment
Cloud Hosted
Cloud, SaaS, Web
Mobile – Android Native
Mobile – iOS Native
On Premise
Open API
Language Support
English
Hindi
Spanish
French
Russian
Italian
Dutch
Danish
Polish
Turkish
Swedish
Pricing Model
Monthly payment
Annual Subscription
Quote-based
Training
Documentation
Webinars
In Person
Live Online
Customer Types
Small Business
Large Corporations
Freelancers
Medium Business
Support
24/7 (Live Rep)
Email
FAQs
Knowledge Base
Phone support
Chat support
Features
Email Marketing
Landing Pages
Marketing Automation
Webinars
CRM
Autoresponders
Automation
Workflow builder
Customizations
Integration
Integration
8.8 Total Score

Design
8.5
Usability
8.5
Support
9
Price
9
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Karandeep V

Karandeep was born in Pune, Maharashtra, an upcoming metropolitan city in the Western region of India. While most members of his family are engineers, he had different ideas. He was more inclined toward exploring the non-technical aspects of a business, which is why he studied Bachelors of Business Administration at Symbiosis International University, Pune.  Having said that, his love for new and upcoming technologies remained intact, which is why he has written extensively about technology throughout his career. After a brief stint with a gaming company at the beginning of his career, he discovered that his love for writing was not temporary.  Being a tech geek, he always liked installing and playing around with new applications on his mobile devices and the home desktop. He was fascinated by how technology can simplify even the most mundane and complex tasks with just a few commands. He keeps a close eye on how businesses use different tools to streamline their operations to boost productivity and efficiency.  At ToolsMetric, he writes product reviews that cover the main features and specifications of different enterprise applications. The sheer amount of innovation and hard work that goes into building these tech solutions is one of the reasons why Karandeep loves reviewing these tools. Besides product reviews, he also writes interesting news articles and blogs that track the latest developments in the tech industry.  When he is not writing, you can find him rooted to his seat playing video games, watching movies, or supporting his favorite football team. Since his childhood, he has always loved to travel and explore new places. Traveling is a major part of his life due to a myriad of reasons such as experiencing new cultures, food, and traditions. His other hobbies include playing football, cooking, and running.  You can find him on LinkedIn here.

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