Brand24
Brand 24 Review: Read this in-depth Brand 24 review to learn more about its key features, integrations, pricing, and other specifications.
What is Brand 24?
Brand24 is a simple and easy-to-use social media monitoring tool. Thousands of businesses worldwide use the platform to determine and identify what people are saying about their brand, competitors, products, and more. Besides, it provides customer insights, helps brands identify sales opportunities, enhances social customer service, and also connects you with influencers.
It is one of the most affordable social media monitoring tools in the market, enabling you to manage your online reputation, and track and assess marketing campaigns.
Vendor Information
- Company: Brand24
- Website: https://brand24.com/
- Founded in 2011
- Country of origin: Poland
Brand24 Key Features
-
Mentions Feed
Find out what people are talking about your company and take action in real-time. Engage in online interactions that are relevant to your business with a single click of the mouse.
-
Discussion volume chart
Discover sudden and unexpected discussion volumes help you safeguard your brand’s image. Identify issues before they can escalate and also maximize the potential of positive publicity.
- Sentiment analysis
Thanks to the mention sentiment, you can understand the pulse of your customer’s attitude and also identify the problem areas that require your attention.
Brand24 Features Overview
- Report customizability
- Attribution
- Follower analysis
- Post-performance
- Dashboard
- Alerts and notifications
- Filtering
- Sentiment scoring
- Reporting
- Social measurement
- Influencer identification
- Social reporting
- Sentiment analysis
- Campaign management
- Project management
Brand24 Pricing
The vendor offers four main pricing options for different types of users. Check out all the Brand24 pricing options below and choose the best plan for your business.
Individual
Price: $49 per month
Includes:
- 1 user
- 2k mentions/month
- Update every 12 hours
Team
Price: $99 per month
Includes:
- 5k mentions/month
- Unlimited users
- Update every hour
- 7 keywords
Pro
Price: $149 per month
Includes:
- 12 keywords
- 25k mentions/month
- Real-time update
- Unlimited users
Enterprise
Price: $249 per month
Includes:
- 25 keywords
- 100k mentions per month
- Unlimited users
- Realtime update
Brand24 Pros and Cons
- The analytics feature is top-notch and provides you with all the information you need tying to the metrics of your campaign.
- The dashboard is intuitive and provides a quick overview of all the social media profiles.
- The customer support is fast and very helpful
- The UI/UX of the tool is aesthetically pleasing
- The tool provides an instant view of all the social media platforms that are added to the tool.
- Some users have suggested that the tool is a bit expensive compared to similar other platforms.
- The sentiment analysis and insight generation need a few improvements.
- The platform also detects a lot of spam mentions and results that are not at all relevant.
- The mobile application needs to be fixed as it has a lot of bugs and glitches.
- Users cannot create custom reports.
Brand24 Integrations
- Slack
Brand24 Specifications
Free Trial – Yes
Free Version – No
Deployment
- Cloud, SaaS, Web-based
Devices supported
- Windows
- Mac
- Web-based
- Android
- iPhone/iPad
Training
- Live online
- Webinars
- Documentation
- Videos
Brand24 pricing plans
- Individual: $49/month
- Team: $99/month
- Pro: $149/month
- Enterprise: $249/month
Typical customers
- Small businesses
- Medium-sized businesses
- Large businesses
Languages supported
- English
Brand24 support
- FAQs
- Knowledge base
- Phone support
- Chat
Brand24 Alternatives
- monday marketer
- Frontify
- Bynder
- Imagen
- Outfit
- Marvia
- Rallio
- Confluence
- Kontentino
- Facelift Cloud
- Hootsuite
- SproutSocial
- Talkwalker
- Agorapulse
- Mentionlytics
We hope you liked reading this Brand24 review. Leave your comments below and tell us about your experience while using the tool.