from $11/month Free Trial
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What is Sender?

Sender is one of the best cloud-based email marketing platforms. It is largely designed to help marketers in the e-commerce space to send and manage automated marketing emails. Sender has garnered noteworthy popularity due to its affordability in comparison to other similar tools.

Apart from e-commerce marketers, Sender is also ideal for solopreneurs, startups, and business organizations of all sizes. Bloggers can use Sender’s sophisticated list of automation features and share newsletters with their audience.

Users can use Sender to deliver promotional emails, surveys, and newsletters based on configurable templates. One of the best features of Sender is that it offers plugins for third-party e-commerce tools. This allows businesses to collect product data for emails and attach it to newsletters.

Vendor details

Sender features

Sender has an extensive list of features that help users create tailored customer journeys and forge deeper user relationships.

  • Welcome emails

Welcome emails can be used to inform prospects about their subscription. It is an opportunity for users to make a lasting impression of their company or an organization.

  • Abandoned cart emails

Abandoned cart emails are one of the most useful features provided by Sender. Users can reach out to visitors who have abandoned their shopping cart in the past by dishing out abandoned cart emails.

  • Drip campaigns

Allows users to establish open lines of communication with their audience by sending pre-written messages.

  • Follow up emails

Users can use this feature to send “thank you” emails after they complete a purchase. This can also be used to gain feedback or offer discounts for transactions in the future.

  • Drag & drop design-builder

This feature enables users without any past design experience to create visually appealing emails. A campaign can be kickstarted using templates that are available on Sender or by crafting custom designs.

  • Reporting

The success or failure of an email campaign can be easily assessed after going through the reports. The comprehensive reports offer in-depth insights which can be used to improve the performance of campaigns in the future.

Sender pricing

Sender offers cost-effective and simple pricing plans that require no contracts and set up fees.

Free forever

  • Number of subscribers: 2,500
  • 15,000 emails per month
  • Includes all features

Sender pricing varies based on the number of subscribers.

The most basic subscription starts from:

  • $11 per month
  • Number of subscribers: 5,000
  • Up to 60,000 emails per month

Sender Pros and Cons

  • Pricing: Sender’s pricing plans are one of the most affordable and competitive. The Free forever plan is extremely generous and includes all the features.
  • Ease of use: Sender’s interface is simple and easy to understand. Setting up different features is a breeze.
  • Customer support: Customer support is very active, fast, and resourceful.
  • Email design: Emails are easy to design. The drop & drag feature is very easy to operate and is useful to design newsletters and promotional emails.
  • E-commerce: Sender is a well-rounded solution for e-commerce clients and helps clients generate more revenues instantly.

  • The segmentation feature requires some tweaks.
  • Integration with other applications could get tricky.
  • Navigation to the list of subscribers is complicated.
  • Does not include a landing page designer.
  • Payment processes are not straightforward and not very easy to understand.

Sender integrations

  • WordPress
  • Cloudflare
  • WooCommerce
  • Magenta
  • PrestaShop

Sender specifications

Free trial – Yes

Free version – Yes


  • Cloud, SaaS, Web

Devices supported

  • Windows
  • Linux
  • Web-based
  • Mac


  • Video tutorials
  • How-to guides
  • Online

Typical customers

  • Small-sized businesses
  • Medium-sized businesses
  • Large-sized businesses

  • Freelancers
  • Solopreneurs
  • Bloggers

Pricing model

  • The free version is available for up to 2,500 subscribers
  • Sender offers custom pricing based on the number of subscribers

Languages supported

  • English
  • German
  • Italian

  • Norwegian
  • Russian
  • Lithuanian

Sender support

  • Email
  • Phone

  • Live support
  • Training

Sender alternatives

  • Taximail
  • Sendlane
  • SendX
  • MailerLite
  • CM Commerce

Free Trial
Supported Devices
Cloud Hosted
Cloud, SaaS, Web
Mobile – Android Native
Mobile – iOS Native
On Premise
Open API
Language Support
Pricing Model
Monthly payment
Annual Subscription
In Person
Live Online
Customer Types
Small Business
Large Corporations
Medium Business
24/7 (Live Rep)
Knowledge Base
Phone support
Chat support
Email Marketing
Landing Pages
Marketing Automation
Workflow builder
9.5 Total Score

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Karandeep V

Karandeep V

Karandeep was born in Pune, Maharashtra, an upcoming metropolitan city in the Western region of India. While most members of his family are engineers, he had different ideas. He was more inclined toward exploring the non-technical aspects of a business, which is why he studied Bachelors of Business Administration at Symbiosis International University, Pune.  Having said that, his love for new and upcoming technologies remained intact, which is why he has written extensively about technology throughout his career. After a brief stint with a gaming company at the beginning of his career, he discovered that his love for writing was not temporary.  Being a tech geek, he always liked installing and playing around with new applications on his mobile devices and the home desktop. He was fascinated by how technology can simplify even the most mundane and complex tasks with just a few commands. He keeps a close eye on how businesses use different tools to streamline their operations to boost productivity and efficiency. At ToolsMetric, he writes product reviews that cover the main features and specifications of different enterprise applications. The sheer amount of innovation and hard work that goes into building these tech solutions is one of the reasons why Karandeep loves reviewing these tools. Besides product reviews, he also writes interesting news articles and blogs that track the latest developments in the tech industry.  When he is not writing, you can find him rooted to his seat playing video games, watching movies, or supporting his favorite football team. Since his childhood, he has always loved to travel and explore new places. Traveling is a major part of his life due to a myriad of reasons such as experiencing new cultures, food, and traditions. His other hobbies include playing football, cooking, and running.  You can find him on LinkedIn here.

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