Wix Continues its Acquisition Spree With Modalyst Purchase

Wix, a cloud-based web development service provider, announced the acquisition of dropshipping platform and startup marketplace Modalyst today. The acquisition comes just a few weeks after Wix acquired Rise.ai, a loyalty & native gift card solution, and also the launch of Wix Point of Sale. 

This acquisition is set to expand the Wix e-commerce platform and connect Wix merchants to different suppliers operating in the market. Over the past few months, Wix has primarily focused on the development of operating systems to help business owners create, manage, and expand their businesses. 

SEE ALSO: 7-Eleven Set to Introduce Cashier-less Pilot in Selected Store Locations

Wix Acquires Modalyst – What Changes?

Wix business owners will now be able to sync their online store to a marketplace of thousands of wholesale merchants, suppliers, and manufacturers. 

Across such marketplaces, businesses have access to different brands, independent labels, and a range of trending items. In addition, they also have an option to white-label products with personalized branding. 

Merchants of Wix

Arik Perez, Wix’s e-commerce Head said that the popular website company is very proud to welcome Modalyst and expand its e-commerce infrastructure. 

He also added that connecting merchants to a supplier hub will allow them to increase their product portfolio and help businesses establish a solid market presence with access to dropshipping and private labels. 

According to Perez, this acquisition will make it easier for merchants to sell their products and also study the current and upcoming trends. Ultimately, the e-commerce platform will continue to focus on maximizing the store footprint of merchants. 

Besides the opportunity of establishing a strong foothold in the market, merchants will also be able to import products to their online store. 

Jill Sherman, Modalyst, CEO said, “As a dedicated partner of Wix, we’re thrilled to officially join the team and continue our vision to help merchants grow their stores.”

He added that Modalyst’s solution simplifies inventory management, shipment, and logistics for merchants. In addition, it will also help them expand their network and connect with dependable, vetted, and reliable suppliers that provide top-quality products. 

More about Wix

Wix is a popular cloud-based website development service provider and has more than 200 million registered users around the world. The company was founded on the belief that everybody should be able to access the internet to create and contribute. 

The platform allows millions of people, artists, companies, and freelancers to establish an online presence. 

SEE ALSO: GreenDropShip Launches New e-commerce App for Shopify Sellers to Add Grocery Items

Image Source: rawpixel.com

Karandeep V

Karandeep was born in Pune, Maharashtra, an upcoming metropolitan city in the Western region of India. While most members of his family are engineers, he had different ideas. He was more inclined toward exploring the non-technical aspects of a business, which is why he studied Bachelors of Business Administration at Symbiosis International University, Pune.  Having said that, his love for new and upcoming technologies remained intact, which is why he has written extensively about technology throughout his career. After a brief stint with a gaming company at the beginning of his career, he discovered that his love for writing was not temporary.  Being a tech geek, he always liked installing and playing around with new applications on his mobile devices and the home desktop. He was fascinated by how technology can simplify even the most mundane and complex tasks with just a few commands. He keeps a close eye on how businesses use different tools to streamline their operations to boost productivity and efficiency.  At ToolsMetric, he writes product reviews that cover the main features and specifications of different enterprise applications. The sheer amount of innovation and hard work that goes into building these tech solutions is one of the reasons why Karandeep loves reviewing these tools. Besides product reviews, he also writes interesting news articles and blogs that track the latest developments in the tech industry.  When he is not writing, you can find him rooted to his seat playing video games, watching movies, or supporting his favorite football team. Since his childhood, he has always loved to travel and explore new places. Traveling is a major part of his life due to a myriad of reasons such as experiencing new cultures, food, and traditions. His other hobbies include playing football, cooking, and running.  You can find him on LinkedIn here.

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